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12. October 2009

IN - Rays of recovery - Honda Siel sales in September up by 87pct

Honda Siel Cars India a leading manufacturer of premium cars in India sold 5,794 units and registered an overwhelming 86.7% in the month of September 2009 as against 3,104 units sold during the corresponding month last year.

Honda Siel in a statement said that the cumulative sales of the company during the fiscal year period April to September 2009 was 27,521 units as against 23,461 units sold during the same period last year marking an increase of 17.3% in sales.

In line with the focus to offer fresh line up of models during festival season offering new value to its customers, Honda launched the new Honda Civic and the new Honda City in September 2009.

Mr Jnaneswar Sen VP marketing of Honda Siel said that "The onset of the festival season coupled with the launch of the refreshed Civic and a new City variant has led to increased demand for these models. Despite the increase in production from the beginning of September 2009, there is still a waiting period for these models. During this month, our entire focus has been towards meeting this demand and thus adjusted production to accommodate for this demand."

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