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14. February 2013

GER - Koelnmesse strengthens its position in India

Koelnmesse to continue organizing India's leading foundry trade fair   

Institute of Indian Foundrymen (IIF) commissions Koelnmesse until 2017   

   

Koelnmesse is further strengthening its position in the Indian trade fair

market. The company's Indian subsidiary, Koelnmesse YA Tradefair, has been

commissioned to continue organizing two trade fairs in India: IFEX, India's

leading exhibition on foundry technology, equipment and supplies; and Cast

India Expo, the international platform for casting manufacturers. In the

context of IFEX 2013 in Kolkata, Koelnmesse and the Institute of Indian

Foundrymen (IIF) agreed to continue their successful cooperation from 2014

to 2017. The two partners have been jointly organizing IFEX since 2006 and

Cast India Expo since 2010.    

   

"This is a clear indication that Koelnmesse will continue to expand its

business activities in India, which is one of the core countries of our

growth strategy outside Germany," says Gerald Böse, Chief Executive Officer

of Koelnmesse GmbH.  The extensive experience and in-depth market knowledge

of the company's Indian subsidiary, Koelnmesse YA Tradefair, were crucial

factors motivating the IIF to grant Koelnmesse the follow-on commission. "We

would like to thank the Institute of Indian Foundrymen for their confidence.

This gives us the opportunity to promote these shows internationally with a

more effective long term promotion strategy," adds Ashwani Pande, Managing

Director of Koelnmesse YA Tradefair Pvt. Ltd   

   

In recent years, IFEX has established itself as India's leading exhibition

on foundry technology, equipment and supplies. It takes place annually in

changing venues in India. When the trade fair duo IFEX and Cast India Expo

was held in Kolkata at the end of January 2013, it reasserted its status as

one of the most important meeting points for the foundry technology industry

of India and Southeast Asia, in spite of the difficult current situation of

the heavy metal industry. The next IFEX and Cast India Expo will be held

from 7th to 9th February 2014 in Ahmedabad. The organizers plan to welcome

more than 250 exhibitors on an estimated exhibition area of over 16,000

square metres, as well as approximately 2,000 participants from India and

abroad at the 62nd Indian Foundry Congress, which will be running in

parallel.   

   

In addition to trade fairs in the foundry technology sector, Koelnmesse YA

Tradefair organizes events in other major growth sectors such as food, food

technology, hardware and chemicals. Koelnmesse's business activities in

India received a strong boost after the establishment of the company's

Indian subsidiary in 2008: the number of its trade fairs in India has risen

from three to the present number of twelve. More than 1,000 exhibitors and

approximately 34,000 visitors participate in these events in India in 2012.

   

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